ESSENCE / CORE / CONCEPT DESIGN

 

_ Brand internal Analisys

_ Keypoints

_ Positioning send out vs. percieved

_ Brand Context

_ Brand Competence Analisys

_ Similar Models

_ Trends

_ Brand Principles

_ Concept Creation

_ Naming

_ Planner Services

_ Conceptual Umbrella

_ Innovation

_ New Business lines

BRANDING / VISUAL COMMUNICATION

 

_ Visual Identity.

_ Corporative system.

_ Comunication elements.

_ Brand Arquitecture

_ Brand Site

_ Brand Space

_ Personality

_ Contact Points

_ Brand Voice / Discourse

STRATEGY / CONTENT / CHANNELS / ACTIVATIONS

 

_ Goals

_ People / Audience / Customer Journey Map

_ Brand communication Channels

_ Channel activation guidelines

_ Content Mrkt Strategy /Guidelines

_ Brand Attitude / Language

_ Storytelling

_ Strategic Plan / Timeline

_ Partners

_ Advertising

FACILITATION / BRAND COACH

 

_ Facilitation processes

_ Grow Strategy

_ Brand Analisys

_ Context insights

_ Personal Branding

_ Design Thinking practices

_ Visual Strategy

_ Strategic Advice

_ Innovation guidelines

_ Content strategy

_ Moodboarding

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